Sparkasse Bozen

Sparkasse Südtirol

1 Concept – 6 Locations

 

As the first bank of South Tyrol the Sparkasse Südtirol is represented in the entire north-east of Italy as well as in Munich. Even more than 165 years after its foundation, the tradition-rich bank sees it as its duty to create added value for its customers. More than 200,000 private customers & 25,000 corporate customers are associated with the savings bank & seek advice on its premises.

Schweitzer developed a concept that recreates & consolidates the common corporate philosophy & history, but at the same time allows each branch to present its own regional characteristics. For the design of the six branches, great attention was paid not only to functionality but also to the relationship to the respective locations.

Sparkasse Bozen

Ortisei

  • Focus on personal consultations & reduction of services at the counter
  • Room with a feel-good ambience & meeting place for the community thanks to the warm design
  • Combination of tradition & modernity in technical equipment & design elements
  • Recognizability thanks to the integration of art & local craftsmanship

Appiano

  • High quality of stay thanks to design elements & photographs of community landmarks.
  • Integration of the local identity into the design of the branch. For example, with wine related design elements
  • Merging tradition & modernity in an authentic way to meet the needs of the wide range of customers
  • Integration of digitalisation & reorientation of the services offered

Bolzano

  • Reflection of the urban character with a specially developed floor mosaic
  • Interplay of natural & local materials such as wood & felt & modern light boxes in different shapes with graphic symbols of the city of Bolzano
  • Customer services at the heart thanks to the optimal design of the premises including flexible screens & enclosed spaces for more privacy

Egna

  • Installation of the red staircase to connect the two levels of the branch as an eyecatcher
  • Attention to the characteristics of the community with the use of natural materials & black & white photographs of the centre of Egna
  • Focus on personal customer service with digital aspects
  • Open & closed consultation rooms provide flexible solutions for different types of customer discussions

Vicenza

  • Challenge in the joint use of the premises by Spakasse & the energy provider Alperia
  • Creating synergy between the South Tyrolean companies & presenting them with colour highlights - based on the colour palettes of the two companies
  • Integration of natural wood & marble to underline the origin of the companies
  • Interplay of online & offline with touch screens & monitors as well as private meeting rooms

Bologna

  • The conceptual challenge was bringing two partners together in one commercial space whilst harmoniously bridging their differences in product ranges and customer target: Sparkasse a financial advisor for private and corporate customers and a local start-up Illumia who are providers of electricity, gas and internet.
  • Located directly at one of the two entrances, the colourful “Illumia Hub” fits seamlessly into the overall design concept. The first floor houses the Sparkasse’s corporate client business together with workstations and meeting rooms.
  • Meeting point and advice centre: The layout of the space is geared towards the services offered by the two providers. Offering plenty of space for expert, personal customer advice as well as contactless technology and digital surfaces.
  • The second entrance leads into the “Südtirol Hall”, a completely new area for Sparkasse, describing the story of its origins. This is a flexible environment that can be reconfigured as required for exhibitions or other compatible events.
Central Food Hall

Central Food Hall, Thailand

The scope of the new concept included architecture, layout, design & in-store communication which saw the development of a series of independent own brands with their corresponding corporate identities. Learn more